Our story

Love & Carry story begins at the time our little daughter Leah was born. Since that time, both me and my husband Alex felt the power of babywearing. Wrapped, cuddled in a sling, our baby girl was happy and calm. Leah cried much less than before. It was such a relief! Since the time I tried first sling, I felt more confident in a new Mother’s role.

One day we decided to create our first Love & Carry carrier which will perfectly match with all our needs. We studied a lot about infant growth stages, healthy hip development, breastfeeding and other topics related to babywearing. By the time we had our first sling in our hands, we were confident that we were moving in the right direction.

Today Love & Carry® products meet world standards of quality and are sold all over the world. At Love & Carry® we care about you, your baby and your experience with our product. We keep creating, learning and teaching. We totally love what we do. We have three children and each of whom have been our inspiration behind a new product.